Comments on: The Reverse Freemium Business Model: First do the ‘mium’, then do the ‘free’ http://www.nivi.com/blog/article/reverse-freemium my personal blog Sun, 13 Dec 2009 19:02:35 -0800 http://wordpress.org/?v=2.8.6 hourly 1 By: Paul Sweeney http://www.nivi.com/blog/article/reverse-freemium/comment-page-1#comment-162896 Paul Sweeney Sat, 02 Jun 2007 10:23:55 +0000 http://www.nivi.com/blog/article/reverse-freemium#comment-162896 <p>Perhaps an example of this idea is where an enterprise software as service company, which has sales, makes a common, but highly defined element available as a 2.0 offering (hat tip Vineet Shinha above, lovely insight). One reason for doing this might be to advertise the basic concept that your SAAS company is selling as an enterprise product, i.e. a neat way of socialising the concept which might be not only new to the enterprise sector, but also new-to-the-world-categories.</p> Perhaps an example of this idea is where an enterprise software as service company, which has sales, makes a common, but highly defined element available as a 2.0 offering (hat tip Vineet Shinha above, lovely insight). One reason for doing this might be to advertise the basic concept that your SAAS company is selling as an enterprise product, i.e. a neat way of socialising the concept which might be not only new to the enterprise sector, but also new-to-the-world-categories.

]]> By: Vineet Sinha http://www.nivi.com/blog/article/reverse-freemium/comment-page-1#comment-155557 Vineet Sinha Thu, 17 May 2007 17:20:41 +0000 http://www.nivi.com/blog/article/reverse-freemium#comment-155557 <p>Isn't this what the Eclipse foundation has really become? It seems that IBM very successfully examined all the functionality that they had which wasn't differentiating when compared with competitors and made it open-source. ...and I think most of the major contributions to Eclipse follow this principal.</p> Isn’t this what the Eclipse foundation has really become? It seems that IBM very successfully examined all the functionality that they had which wasn’t differentiating when compared with competitors and made it open-source. …and I think most of the major contributions to Eclipse follow this principal.

]]> By: Nivi http://www.nivi.com/blog/article/reverse-freemium/comment-page-1#comment-155339 Nivi Thu, 17 May 2007 06:47:07 +0000 http://www.nivi.com/blog/article/reverse-freemium#comment-155339 <p>Premium + Free = Pree?</p> <p>Or Pee?</p> Premium + Free = Pree?

Or Pee?

]]> By: John Payne http://www.nivi.com/blog/article/reverse-freemium/comment-page-1#comment-155318 John Payne Thu, 17 May 2007 05:58:07 +0000 http://www.nivi.com/blog/article/reverse-freemium#comment-155318 <p>Isn't it really paymium vs. freemium, where an overly basic free model really doesn't play much of a roll as a stand alone offering if you don't start with it?</p> Isn’t it really paymium vs. freemium, where an overly basic free model really doesn’t play much of a roll as a stand alone offering if you don’t start with it?

]]> By: rod http://www.nivi.com/blog/article/reverse-freemium/comment-page-1#comment-155299 rod Thu, 17 May 2007 05:13:24 +0000 http://www.nivi.com/blog/article/reverse-freemium#comment-155299 <p>Nivi, to what category(ies) of products might you see this applying?</p> <p>Could you consider it a punishment of sorts for early adopters?</p> <p>Just speculating... might experience some dissonance from the group that paid after it goes free; you'd have to plan some mitigation.</p> <p>-R</p> Nivi, to what category(ies) of products might you see this applying?

Could you consider it a punishment of sorts for early adopters?

Just speculating… might experience some dissonance from the group that paid after it goes free; you’d have to plan some mitigation.

-R

]]> By: Dan Cornish http://www.nivi.com/blog/article/reverse-freemium/comment-page-1#comment-155280 Dan Cornish Thu, 17 May 2007 04:04:37 +0000 http://www.nivi.com/blog/article/reverse-freemium#comment-155280 <p>I think this is probably the most efficient form of marketing. We are very close to doing this in the enterprise software space. It is one disruptive way to compete against traditional software vendors.</p> <p>I suggest fee-to-free</p> I think this is probably the most efficient form of marketing. We are very close to doing this in the enterprise software space. It is one disruptive way to compete against traditional software vendors.

I suggest fee-to-free

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